As a senior product designer, I rely heavily on traffic data analysis, customer feedback and team engagement to design effective products that focus on growth, user engagement and revenue.
Solid mobile and desktop design mixing a strong foundation of customer feedback, company goals, engineering abilities and my own years of industry experience as a front-end developer and team leader.
Managing product growth and development while facilitating communication with team leaders across the company to gather goals, wishes and requirements, while adding my own curiosity and ideas as well as the wishes and experience of the user community.
Data Driven Design
Making user traffic data central to the product design, development and maintenance process by way of non-stop A/B testing, measuring user engagement, monetization and more.
As a product designer, I gather product requirements and goals from stakeholders throughout the company, from which I create two to three sets of wireframes and user flows in Sketch for discussion and testing. I also import those Sketch files into Figma to create prototypes for internal testing.
After sign off, I manage end-to-end development of those features/products with the engineering and front-end teams through to release. Further incremental product improvements are determined by ongoing A/B testing, traffic data analysis and user feedback. I sometimes contribute graphic design when needed to help out team members.